THE REGEN RAFFLE
PROJECT DURATION: 3 DAY
An announcement for a raffle, which would result in the five winners receiving an individualised poster if they had already met the entry requirements.
This announcement was the first project to be created under the new brand guidelines I'd created for the Team Regen brand and was themed to be bold, colourful and fun, to put forward an air of energy that viewers would hopefully begin to associate with Team Regen events in general.
This project involved a fusion of 2D motion design with 'stop and start' animation to both save on production time and to sync with the capoeira/samba inspired music, which would make the video feel more exciting and energetic.
The raffle was a huge success, leading to over 20 people signing up to participate in the event and raffle; over 130 shared the video to enter the giveaway. Resultantly, the announcement benefitted both Team Regen and the audience as Team Regen's 'Regen 2024' was further promoted and the 5 winners of the giveaway later received their posters, strengthening the loyalty and relationship between organisers and participants.
LEFT: THE FIVE POSTERS MADE FOR RAFFLE WINNERS. NAMES OF PLAYERS HAVE BEEN REMOVED.
5 POSTERS, 1 CHANCE.