REGEN 2024 WAS A LIVE, IN-PERSON GAMING EVENT HELD BY TEAM REGEN AND TOOK PLACE FROM AUGUST 23RD-25TH IN LEICESTER, ENGLAND.

THE EVENT GARNERED 720+ ATTENDEES, MAKING IT THE BIGGEST SUPER SMASH BROS TOURNAMENT IN UK HISTORY.

IN ORDER TO SET THIS NEW RECORD, WE CHOSE TO INCREASE THE PRODUCTION’S SCALE ACROSS THE BOARD, SUCH AS BY CHOOSING TO HOLD THE EVENT IN THE ATHENA, A VENUE THAT HOSTS THE X-FACTOR AND THAT USED TO BE A THEATRE.

TO TRULY UP THE ANTE HOWEVER, I ASSUMED THE ROLE OF TEAM REGEN’S CREATIVE DIRECTOR AND PERSONALLY DESIGNED THE ENTIRE BRANDING, ADVERTISING CAMPAIGN AND EVERY SINGLE ASSET FOR THE EVENT.